Social Media Workshop

Social Media Workshop

If social media has started to feel exhausting, frustrating or increasingly difficult to keep up with, this workshop will help you find a clearer way forward.

During this practical, down-to-earth 90-minute workshop, you’ll move away from constantly worrying about algorithms, new features and changing platform restrictions and learn how to create content around what matters most: your audience.

You’ll discover how to understand what your audience needs, give every post a clear job and turn a small number of topics into a steady stream of purposeful content.

You’ll leave feeling clearer, more confident and creatively inspired, with practical frameworks, fresh content ideas and the beginnings of a realistic 30-day plan.

Because when your content is useful, human and strategically focused, it can continue to shine even when the platforms keep changing.

What we'll cover

During this interactive two-hour workshop we'll explore topics including:

  • Never run out of content ideas again. Learn a simple framework for coming up with engaging posts, even when inspiration is running low.

  • Understanding the Facebook and Instagram algorithms. Discover how the platforms decide what people see—and how you can work with them instead of against them.

  • Creating content people genuinely engage with. Learn why some posts are ignored while others spark conversations and build trust.

  • Using AI without losing your personality.

    Discover practical ways to use AI to save time while keeping your content authentic and true to your organisation.

Plus...


- Practical content planning tips

- Common social media mistakes to avoid

- Live questions and answers

- Plenty of real-world examples

What we'll cover

During this interactive 90-minute workshop, you’ll work through practical exercises and begin building a social media plan you can actually use. We’ll cover:

  • Creating content with a clear purpose. Identify who you most need to reach, what they need from you and what you want your social media to achieve.

  • Never running out of content ideas. Use the Help, Human, Proof and Prompt framework alongside repeatable content pillars to generate useful ideas for your organisation.

  • Understanding Facebook and Instagram. Learn how the platforms decide what people see, which formats serve different purposes and how to work with the algorithms without chasing every trend.

  • Creating posts people stop for and respond to. Use the Stop, Care, Respond framework to make your content clearer, more relevant and easier to act on.

  • Building a realistic content plan. Turn your ideas into a manageable 30-day plan, choose useful measures of success and decide on your first action.

You’ll leave with practical frameworks, fresh content ideas and the beginnings of a plan you can put into action straight away.

Who is this workshop for?

This workshop is perfect for:

  • Small business owners

  • Charities and not-for-profits

  • Sports clubs

  • Schools

  • Churches

  • Community groups

  • Anyone responsible for social media who wants to do it better

No previous marketing experience is required.

Workshop Details

Duration: 90 minutes (10:30am–12:00pm)


Location: Tawa Community Centre


Date: 23rd November 2026


Pricing:
Earlybird price $90 per person
Regular price $110 per person
(Earlybird pricing available until Monday 9th November)

Limited to 15 places.

About Julia

Hi, I'm Julia Martino, founder of Verve Social Media Management.

I've worked in social media since 2011, helping organisations across New Zealand build confident, sustainable social media strategies. I specialise in supporting charities, community organisations, libraries and small businesses, and I'm passionate about making social media feel practical rather than overwhelming.

My workshops are interactive, friendly and focused on giving you skills you can actually use not just information you'll forget by the next day.

What you'll leave with

By the end of the workshop, you'll have:

  • More confidence using social media

  • Practical strategies you can implement immediately

  • A bank of content ideas tailored to your organisation

  • A better understanding of how Facebook and Instagram work

  • New ways to use AI to save time while maintaining your authentic voice

  • Most importantly, you'll leave with a clear plan for what to post next

What you'll leave with

By the end of the workshop, you'll have:

  • More confidence and clarity about what to focus on

  • A bank of content ideas tailored to your organisation

  • Simple frameworks for planning and improving your posts

  • A better understanding of how Facebook and Instagram work

  • The beginnings of a realistic 30-day content plan

  • Practical strategies you can put into action immediately

Most importantly, you'll leave with a clear plan for what to post next.

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What is in a Social Media Breakthrough?

You’re booking a focused mini-audit designed to help you quickly see what’s working, what’s not, and what to do next.

No fluff. Just clear, strategic feedback from someone who knows how to spot the gaps fast.

  • 1. You’ll be sent a short form to fill in so I can get a clear picture of where you’re currently at.

  • 2. Once I’ve received your information and reviewed your social media, I’ll record and send you a video walking through what I think your next steps need to be. I’ll share my screen and explain exactly what I’m seeing, what I’d change, and what I’d prioritise first.

  • 3. You’ll also receive practical advice on how to improve your social media, use your time more wisely, create more effective content, and stop wasting energy on things that aren’t moving the needle.Think of this as me stopping into your office for a visit and helping you out!

  • 4. Your personal, custom video will be sent to you within 3 working days so you can start taking action straight away!

MEET THE FOUNDER & CEO

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Frequently Asked Questions

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TESTIMONIALS

SOME KIND WORDS FROM AMAZING CLIENTS

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Sophia

Creative Director

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Mia

Project Manager

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Ava

Operations Coordinator

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TESTIMONIALS

SOME KIND WORDS FROM AMAZING CLIENTS

"Lorem ipsum dolor sit amet, consectetur adipiscing elit. Proin gravida dolor sit amet lacus accumsan et viverra justo commodo."

Sophia

Creative Director

⭐⭐⭐⭐⭐

"Lorem ipsum dolor sit amet, consectetur adipiscing elit. Proin gravida dolor sit amet lacus accumsan et viverra justo commodo."

Mia

Project Manager

⭐⭐⭐⭐⭐

"Lorem ipsum dolor sit amet, consectetur adipiscing elit. Proin gravida dolor sit amet lacus accumsan et viverra justo commodo."

Ava

Operations Coordinator

⭐⭐⭐⭐⭐

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